Visual Exploration1

Photo: Imaxtree

Copyright: Copyright© 2010 Hachette Filipacchi Media, U.S., Inc.

Source: http://www.elle.com/Beauty/Makeup-Skin-Care/Top-5-Beauty-Poll-Best-Mascara

This image was found in ELLE web-magazine about poll of top 5 beauty products -best mascara. It captures a model with ideal eye makeup, which considered as the most popular eye beauty product in cosmetics market. Nowadays, advertising of beauty products challenges our traditional way of viewing beauty. Also, beauty advertisement has became a guide manipulating people’s perception on beauty.

This photo was taken by myself, which is a huge advertising poster on 42nd street/7th avenue. I think it illustrates well how advertising affects people’s perspective on beauty. By looking at the female model in the poster, her perfect makeup, slim body shape, and elegant manners seem to suggest that this is the way of female beauty.

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